the websmith blog

Curated By: Web Smith

Branding, Marketing, Strategy, and Creation. #Websmith

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Grooming is the exchange of commodities and services. So, basically what the book is saying, and this is a quote, [Social] Grooming is the underlying fabric of it all….Through Twitter, people are finding ways to posture themselves, to interact, to groom themselves, through other people, to get what they want.”

In Video Blog No. 3, I discuss: how Twitter helps businesses and personal brands, how to use it for your start up, and the “evolution of language.” In this section, I talk about the history of communication and “grooming” (the social lubricant) for primates and how Twitter is influencing our constantly evolving language. 

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